Five Forces Analysis
- Geographic scope
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- Customer and market boundaries
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- Review date
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- Industry / business domain
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Understanding industry structure
- Industry structure — key findings
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- Forces putting pressure on profitability
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The five competitive forces
| Force | Strength — high / medium / low | Observed evidence | Impact on profitability | Response options |
|---|---|---|---|---|
| Rivalry among existing competitors | — | — | — | — |
| Threat of new entrants | — | — | — | — |
| Threat of substitutes | — | — | — | — |
| Bargaining power of buyers | — | — | — | — |
| Bargaining power of suppliers | — | — | — | — |
Recommended response
- Recommended response
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