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MVP Design Sheet

Decide the smallest offer that delivers value to early customers while testing an important hypothesis. Define whose problem you will investigate and how you will judge the result before listing features. A narrow scope still needs clear quality standards and delivery commitments. Use the results to revise the next offer.

MVP Design Sheet

Target customer: —
Owner: —
Review date: —
Initiative / product name: —

Initial value and hypothesis to test

Problem and current alternatives: —
Most important hypothesis to test: —
Value delivered in the first use: —
First customers and delivery approach: —

Scope of the first offer

Customer action	Functionality / support included	Manual work / alternatives	Excluded from this offer
—	—	—	—

Delivery constraints

Time, cost and quality constraints: —

Test and decision criteria

What to test	Measurement / observation method	Success / failure criteria	Sample / duration	Owner
—	—	—	—	—

Evidence and next decision

Results and supporting evidence: —
Continue / change / stop decision: —

Source / reference